Reverse Engineering VW’s Iconic Think Small Campaign

VW’s Think Small campaign, designed by Doyle Bernbach, is a staple when it comes to marketing and advertising. Bernbach used many radical designs for the time to create the ads. The quirkiness of the advertising matched that of the car. Because of this Think Small is one of the most successful advertising campaigns of allContinue reading “Reverse Engineering VW’s Iconic Think Small Campaign”

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